The be-all and end-all of high-drama, long-lasting gel liners. (At least of the forty-something we tested while trying to find it.) Butter-smooth, like a brush-on, creamy kohl, this longwear, budge-proof, paint-on gel delivers amazing, rich pigment, easy-application, and all-day stay. For easy, catwalk-worthy, cat-eye flicks, it’s the best gel-pot eyeliner out there.
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The price of the product might be updated based on your selection
Black Onyx (A Deep Black)
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Dark Chocolate (A Rich Brown)
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Are you sure you want to buy Wondergel All-Day Stay Eyeliner for our typical price? Beauty Pie members pay only £5.42 for this item!
With a BEAUTY PIE membership, you can buy this item - and hundreds of others - at Factory Cost. It's like having a backstage pass to the world's most fabulous cosmetics factories – you can buy all your makeup, without the markup. Memberships start at £10 a month, renew automatically, and can be cancelled at anytime after the first 3 months.
Perfect drytime. Use our precision gel with a liner brush, or any soft eyeliner brush.
Intense-colour gel formulation
Liquid-liner payoff with gel-pencil easy application
Smudge-proof, budge-proof and transfer-proof finish
Glossy, rich professional colour
Instructions for Use
Dip the tip of a soft eyeliner brush into the gel pot, lightly coating both sides. Apply gel along the lash line, using short even strokes, from the inner to the outer eye corner. For a dramatic look, finish with a flick.
TRIMETHYLSILOXYSILICATE, HYDROGENATED POLYISOBUTENE, SYNTHETIC WAX, ISODODECANE, POLYBUTENE, ETHYLENE/PROPYLENECOPOLYMER, RHUS SUCCEDANEA FRUIT WAX, SILICA SILYLATE, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, COPERNICIA CERIFERA(CARNAUBA) WAX +/- MAY CONTAIN: CI 42090 (BLUE 1 LAKE), CI 75470 (CARMINE), CI 77007 (ULTRAMARINES), CI 77283 (CHROMIUM OXIDE GREENS),CI 77491 (IRON OXIDES), CI 77499 (IRON OXIDES), CI 77510 (FERRIC AMMONIUM FERROCYANIDE), CI 77510 (FERRIC FERROCYANIDE), CI 77891 (TITANIUMDIOXIDE), MIC
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Luxury beauty products often retail for up to 10x what they actually cost to produce. We think that's crazy.
Our BEAUTY PIE members pay only the MEMBERS' PRICES plus basic shipping and handling. Below are our totally transparent costs, membership gets you access to shop straight-off-the-product-line of this supplier.
Product + packaging = £3.02
Warehousing = £1.37
Safety + Testing* = £0.13
Artist Collaboration = £0.00
Total members price £5.42 (incl. VAT)
BEAUTY PIE products are produced to our unique specifications (the combination of packaging and product). Our TYPICAL PRICES are what you would typically pay at a retailer (online or offline) for a luxury product of similar quality, efficacy and size/weight.
To ensure our TYPICAL PRICES are right, we look at factors including formulation, packaging, ingredients, uses, claims and product size. We check competitors pricing in a variety of well-known online and offline retailers. We also account for taxes and delivery charges. And we repeat this exercise for every one of our products at least once every year. You can find out more about our pricing here.
*We do not test our products on animals. Safety testing referred to includes efficacy testing (on people panels)
and product compatibility and stability.
Rated 1 out of
5 by
Sunday from
Doesn’t go on easilyI wouldn’t buy this again, it’s too dry and the brush that’s also available here on Beauty Pie is without an angle so it’s even more difficult to apply.
Date published: 2019-09-03
Rated 4 out of
5 by
Annex from
Very usefulThis product is the best eyeliner I’ve used, stays put all day
Date published: 2019-08-16
Rated 2 out of
5 by
Amy141 from
Didn't stay all dayI bought this around a month ago and have been trying it out since - I've found that whilst there is a good pigment and it applies nicely, after around 3/4 hours the eyeliner moves and ends up all over my eyelid. Not great as I was looking for something that would last for 8+ hours (for work), this doesn't compare against some other branded gel liners that I've tried.
Date published: 2019-08-12
Rated 1 out of
5 by
Jackie27 from
Not greatI held high hopes for this product but it smudged and left me with black mess all around my eyes. Going in the bin!
Date published: 2019-07-29
Rated 4 out of
5 by
Rebecca from
There Were Pros and Cons With This OneLet me start this with saying I have oily eyelids. Seriously. I struggle to keep anything on my lids and lashes for more than two hours. I look like a mess on the daily. I mostly bought this for my kit but I like to try new things on myself before I put it on other people. This liner breaks down on my lids in under an hour. But don't blame the liner. It's me. I tried it over a budge proof primer and it was amazing! So black! I did a workout and took a shower and it was still perfect! If you're a normal human I suspect this is awesome. If like me you have quirky eyelids just pop an eye primer on first.
Date published: 2019-07-19
Rated 1 out of
5 by
Miriam000 from
Comes off during the dayThis doesn't last at all on your eyelids, it comes off and leaves a dark line halfway up your lids. So it's not an all day stay at all!
Date published: 2019-07-04
Rated 5 out of
5 by
Robbie from
Love this gel linerI purchased instead of my usual brand, I will definitely continue with this
Date published: 2019-07-01
Rated 2 out of
5 by
alicia from
Goes on beautifully but smudges badly - not good for hooded eyesThis glides on beautifully - better than any other gel eyeliner I have tried - but transfers almost immediately onto the area above my eye and continues to transfer throughout the day so it's going in the bin. Have tried with and without primer but the results are the same. Might work better on somebody with a double eyelid i.e. without hooded eyes as there's less chance of transfer. ''As some reviewers have noted it is almost black but this is what I was hoping for - it's dark but doesn't look as harsh against pale skin as true black.
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