The be-all and end-all of high-drama, long-lasting gel liners. (At least of the forty-something we tested while trying to find it.) Butter-smooth, like a brush-on, creamy kohl, this longwear, budge-proof, paint-on gel delivers amazing, rich pigment, easy-application, and all-day stay. For easy, catwalk-worthy, cat-eye flicks, it’s the best gel-pot eyeliner out there.
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The price of the product might be updated based on your selection
Black Onyx
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Dark Chocolate
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Are you sure you want to buy Wondergel All-Day Stay Eyeliner for our typical price? Beauty Pie members pay only £5.32 for this item!
With a BEAUTY PIE membership, you can buy this item - and hundreds of others - at Factory Cost. It's like having a backstage pass to the world's most fabulous cosmetics factories – you can buy all your makeup, without the markup. Memberships start at £10 a month, renew automatically, and can be cancelled at anytime after the first 3 months.
Sorry, you need a Membership to buy Wondergel All-Day Stay Eyeliner at Factory Cost.
With a BEAUTY PIE membership, you can buy this item - and hundreds of others - at Factory Cost. It's like having a backstage pass to the world's most fabulous cosmetics factories - you can buy all your makeup, without the markup. Memberships start at £10 a month, renew automatically, and can be cancelled at anytime after the first 3 months.
Perfect drytime. Use our precision gel with a liner brush, or any soft eyeliner brush.
Intense-colour gel formulation
Liquid-liner payoff with gel-pencil easy application
Smudge-proof, budge-proof and transfer-proof finish
Glossy, rich professional colour
Instructions for Use
Dip the tip of a soft eyeliner brush into the gel pot, lightly coating both sides. Apply gel along the lash line, using short even strokes, from the inner to the outer eye corner. For a dramatic look, finish with a flick.
TRIMETHYLSILOXYSILICATE, HYDROGENATED POLYISOBUTENE, SYNTHETIC WAX, ISODODECANE, POLYBUTENE, ETHYLENE/PROPYLENECOPOLYMER, RHUS SUCCEDANEA FRUIT WAX, SILICA SILYLATE, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, COPERNICIA CERIFERA(CARNAUBA) WAX +/- MAY CONTAIN: CI 42090 (BLUE 1 LAKE), CI 75470 (CARMINE), CI 77007 (ULTRAMARINES), CI 77283 (CHROMIUM OXIDE GREENS),CI 77491 (IRON OXIDES), CI 77499 (IRON OXIDES), CI 77510 (FERRIC AMMONIUM FERROCYANIDE), CI 77510 (FERRIC FERROCYANIDE), CI 77891 (TITANIUMDIOXIDE), MIC
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Luxury beauty products often retail for up to 10 TIMES what they actually cost to make. At BEAUTY PIE, we think that's crazy.
We believe that customers should be able to see - with total transparency - what luxury skincare and cosmetic products actually cost to produce, test, warehouse and pick (from the shelves). Here's the breakdown:
Product + packaging = £2.98
Warehousing = £1.32
Safety + Testing** = £0.13
Our members pay £5.32 (incl. VAT)
*Product and safety & testing costs can fluctuate as some expenses are amortized across size runs (the more BEAUTY PIE members, the merrier).
*Our Typical Prices have been set based on a range of premium branded products of similar quality currently available in the marketplace.
*Safety testing includes efficacy testing (on people panels) and product safety, compatibility and stability.
just wish it was a lighter brown, it looks black once applied. The colour aside it is an excellent liner just like some high end pot ones. I have knocked a star off due to the colour.
Cheri,
45-54
Great coverage
Really strong black colour and lasts very well.
Jo,
25-34
Good , not great
This stayed on well - colour a bit ‘blacker’ than you’d think looking at the photo. I would have given it a 5 if it had come with a brush- I have tried several of mine and I feel it could be better with a custom made brush. Good product though.
J,
45-54
Better than most!
This is better than the other gel liners I’ve tried, both high end and high street. It’s not perfect and still leaves a bit of a smudge outline on my upper lid, but only at the end of the day.
Mary,
25-34
Fab
Just as good as my other brand of gel pot eyeliner but way more affordable. Goes on easily and doesn't smudge. Will re purchase.
UK
United States
