Long story, short
- Hyaluronic Acid (HA) is a humectant — it binds to moisture from the deeper layers of your skin and draws it to the surface, plumping fine lines, reducing the appearance of wrinkles, and giving skin an instant dewy glow. In humid environments it can also attract water directly from the air.
- Not all Hyaluronic Acid molecules are equal. They come in different molecular weights — the lower the weight, the deeper into the skin they penetrate. Beauty Pie’s Triple Hyaluronic Acid range uses three molecular weights for both instant and long-lasting hydration.
- Use both a serum and a cream: the best Hyaluronic Acid serums contain higher levels of active ingredients; the best HA creams act as a veil to lock in moisture. Layering both in the correct skincare order delivers maximum results.
- Hyaluronic Acid suits all ages and skin types, is non-irritating, and is safe to use during pregnancy and breastfeeding. Particularly beneficial for dry, dehydrated skin and anyone looking to minimise signs of ageing.
Happy. Healthy. Dewy. Glowy. Firmer. Plumper.
Hyaluronic Acid has become the buzziest ingredient in skincare. And unusually for super-trending skincare ingredients, it’s loved by beauty editors and dermatologists alike.
The VOGUE beauty editors go crazy for our bestselling BEAUTY PIE Triple Hyaluronic Acid & Lipopeptide Serum because of the way it gives instant dewy smoothness to skin — and now the BEAUTY PIE Triple Hyaluronic range has expanded to include an incredible Deep Moisture Miracle Cream and ultra-light Elastic Lifting Eye Serum, too.
World-renowned dermatologists are notoriously hard to please, but BEAUTY PIE’s consultant dermatologist in residence, Dr Andrew Markey, MD FRCP, describes Hyaluronic Acid as a “fabulous moisturiser” and says you can think of it like a moisture magnet. “It is a very large molecule naturally found in our skin, as well as the connective tissues in our bodies,” he says. “In face creams, though too big to penetrate the skin, Hyaluronic Acid is hydrophilic [aka attracts water] making it an incredibly powerful moisturiser.”
Though too big to penetrate the skin, Hyaluronic Acid is hydrophilic — it attracts water — making it an incredibly powerful moisturiser.
Hyaluronic Acid molecules work by binding themselves to moisture brought from the deeper layers of our skin up into the top layers — which, according to Dr Markey, is what makes it so good at ‘plumping up’ skin and helping to reduce the appearance of fine lines and wrinkles.
He also says it makes a great choice in summer: “In humid environments Hyaluronic Acid can also attract water directly from the surrounding air. It is classified as a humectant – a category of skincare ingredients that are hygroscopic – meaning they draw moisture from their surroundings. It is this ability to retain – and attract – moisture that makes it a firm favourite with industry experts.”
Which is most effective for skincare: Hyaluronic Acid serum or cream?
“Hyaluronic Acid is a fabulous moisturiser, whether applied topically as a serum or a cream,” says Dr. Markey. “Published studies show that using a moisturiser on the skin surface can reduce the inflammatory markers in people’s blood – it is a myth that products sitting on the surface can’t have distant effects.”
Hyaluronic Acid in Skincare: Serum or Cream?
Both.
The best Hyaluronic Acid serums contain more powerful levels of active ingredients. BEAUTY PIE’s Triple Hyaluronic Acid & Lipopeptide Serum has three weights of Hyaluronic Acid, plumping Polysaccharides plus gravity-fighting Super Peptides.
The best Hyaluronic Acid cream moisturisers act as a veil to further lock moisture in. Most skincare experts recommend using a serum and a moisture lotion or cream, as long as they are applied in the optimum skincare order.
Why Triple Hyaluronic Acid?
Not all Hyaluronic Acid molecules are equal. They come in different molecular weights, meaning they are able to draw moisture from different depths within the skin (the lower the weight of the molecule, the deeper into the skin they go). As their name suggests, the products in the BEAUTY PIE Triple Hyaluronic Acid collection contain three different molecular weights of HA, meaning each product delivers both instant and long-lasting hydration to the skin.
And as Dr Markey explains, you don’t have to have Hyaluronic Acid injections to moisturise deep below the skin’s surface — with the right HA molecules, you’ll get the intense hydration where you need it from a topically-applied serum or a cream.
Beauty Pie’s Best Hyaluronic Acid Formulas
Beauty Pie Triple Hyaluronic Acid Deep Moisture Miracle Cream
Your new daily go-to moisturiser. Using high-tech nano-fluidisation to encapsulate three forms of Hyaluronic Acid, our favourite lab in Japan has created a light-textured but deep-moisturising skin beautifying elixir. With Idealift (4%) and Exopolysaccharides (1%) for wrinkle-filling and skin firming.
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Triple Hyaluronic Acid & Lipopeptide Serum
A genius way to integrate Hyaluronic Acid into your skincare. The brief to our favourite Swiss lab? No budget limits. Use synergistic ingredients at only proven active levels. With three weights of HA, plumping Polysaccharides, Pro-Ceramides and gravity-fighting Super Peptides.
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Triple Hyaluronic Acid Elastic Lifting Eye Serum
If your eyes are in need of softening, firming and low-key moisture-lavishing, this one’s for you. Contains our exceptionally hydrating Triple Hyaluronic Acid Elixir, plus Beautifeye (3%) to help skin appear firmer and visibly reduce the appearance of wrinkles and crow’s feet. Made in Switzerland.
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Triple Getting Hyaluronic Happy
Hyaluronic Acid can make a difference to skin of all ages and skin types – but it’s particularly beneficial for dry, dehydrated skin and anyone looking to minimise the signs of ageing. It is also a non-irritant and safe to use in pregnancy and while breastfeeding.