Long Story Short:

• Beauty Pie is a beauty buyer’s club, giving members access to high-quality beauty from world-leading labs, without the traditional luxury markups.

• Join Beauty Pie+ for £59 a year and choose five free products to get you started: three full sizes and two minis.

• Choose your five from a curated selection of Beauty Pie favourites, then enjoy a full year of Members’ Prices, exclusive offers and perks

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First Things First: What Exactly Is Beauty Pie?

Hundreds of thousands of people are already shopping with us…

And it all started when our founder, Marcia, forgot her moisturiser. Shopping the duty free shelves in Hong Kong’s airport, she was struck - despite years as a beauty insider - by how wildly expensive high-quality skincare had become.

And she made it her mission: to get everyone a bigger piece of the Beauty Pie.

So, now we work with some of the world’s best beauty labs - the people making seriously excellent skincare, makeup, haircare, bodycare and fragrance for luxury brands - but without the excessive traditional luxury beauty markups.

No enormous celebrity advertising budgets. No layers and layers of middlemen. Instead, Beauty Pie+ members pay £59 a year for access to our best prices, plus exclusive offers and perks.

And if you’ve been wondering where to start, we’ve made that bit easy.

Join For £59. Choose Five Products. Pay £0 For Them.

Yes, we realise this is the bit you’re going to reread.

When you join Beauty Pie+ for £59 a year, you can currently choose five free Beauty Pie products from a specially curated selection of bestsellers.

That’s three full-size products and two minis.

You pay £59 for your annual membership.

Your product total?

£0.

BUILD YOUR BUNDLE

And You Get To Pick Them Yourself

Because a “free beauty bundle” sounds a lot less exciting when you discover it contains four things you’d never choose and lipstick in a shade last seen at a school disco in 2003.

You pick three full-size products from a curated selection of Beauty Pie favourites. Then you choose two minis.

Skincare obsessive? Go skincare-heavy.

Want to finally understand why everyone keeps talking about tubing mascara? This could be your moment.

Interested in trying a new cleanser without immediately committing your entire bathroom shelf to it? Minis exist for exactly this reason.

It is, essentially, a Beauty Pie starter kit designed by the person who knows what you actually like. You.

 

So, What Could You Choose?

There’s our Triple Hyaluronic Acid Lipopeptide Serum, for anyone whose skin considers “plump and hydrated” a very appealing proposition. 

Our iconic Japanfusion Pure Transforming Cleanser is a delicately technical gel-to-oil-to-milk cleanser. 

Superdrops Brightening Niacinamide 10%, if Niacinamide is already on your skincare radar. It makes pores look like they’ve shrunk. 

The Wrap Star Tubing Mascara, for people who prefer their mascara to actually stay on their lashes.

And the Über Youth Neck & Chest Super Lift Serum-Spray, for anyone who has spent years giving their face an elaborate skincare routine while their neck has been quietly forgotten.

And once you’ve selected your three full sizes, you get to add two minis.

In other words, choosing may take longer than joining.

 

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Why Are We Giving You Five Products For Free?

 

Because we’d rather show you than tell you. 

Explaining Beauty Pie is one thing: we can tell you about the world-class labs, the high-performance ingredients, the cutting out of traditional industry markups.

But ultimately, we’d rather you tried the products.

So consider these five your introduction.

BUILD YOUR BUNDLE

 

 

What Happens After That?

 

Once you’ve joined, you have a year of access to Members’ Prices across hundreds of Beauty Pie products. You can shop when you want, as often as you want. There’s no minimum monthly spend.

Members also get perks including special offers, free-shipping events and early access to selected launches and lab batches.

So if you fall hopelessly in love with the serum you picked in your first five?

Excellent.

You know where to find it.

But Are The Products Actually Good?

We would suggest starting with the reviews. These products have thousands of them.

We work directly with leading labs and formulators around the world – from Switzerland to Japan, Korea, France, Italy and beyond – to make the kind of formulas you would typically expect to have a much more extravagant price tag attached.

The difference is what we don’t add on afterwards.

You’re paying for the product.

Not all the expensive stuff traditionally wrapped around it.

 

Five Products Later...

You could spend several hours researching Beauty Pie. Or you could start with five products.

Three full size. Two minis. Chosen by you. Free when you join Beauty Pie+ for £59 a year.

Then you have an entire year to work out what all the fuss is about. 

Although we suspect it might not take that long. 

 

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