The Beauty Dept / Just one little spritz will give you ‘lift’
WORDS BY MARCIA KILGORE
Just one little spritzwill give you ‘lift’Whether you’re citrusy, floral, fruity or woody
Great fragrance-making is art, science and a dash of magic. It’s also particularly personal. Because how one person’s nose perceives a perfume can be 180 degrees from another’s, and unless you’re a connoisseur or a collector, you’ll probably always sway toward one family of notes.
To date, we’ve introduced five Eau De Parfums at BEAUTY PIE, and although our briefing methods are radical, each of them is a treasure. We’ve worked with master noses Frank Voelkl and Sidonie Lancesseur, and given them free-reign to create the most beautiful fragrances imaginable (no budget, no holding back) and one by one, added floral, oriental, woody and fresh!
Why does fragrance smell different or last longer on each wearer? Factors include the PH of your skin, whether it’s dry or oily, what your diet is like and the composition of the fragrance itself (natural extracts, citruses and florals for instance are more ephemeral, so you have to spray them on more regularly).
CHOOSE YOUR PERFECTEAU DE PARFUM...
Brain science tell us that fragrance can have a direct impact on our emotions and memories – and can play an important role in the physiological effects of mood, stress, memory and even working capacity. A great scent can double up – these days as a mode of transport, a daily motivator, an output level ‘upper’.
So beautiful! I am in love with this fragrance. It is soft, sexy and smells so expensive. My new favourite!”
Linda, on Mandarin Leaf, White Cedar & Freesia EDP – our newest fragrance
OUR FRAGRANCE FAMILY
To help figure out which fragrances speak to you, familiarize yourself with the descriptive categories under which they usually fall. Although many are a combination of a few, developing a sense of what most attracts you will help you navigate more swiftly.
I am on my 2nd bottle. I get so many compliments when wearing it. Such a lovely, feminine, sexy fragrance. Love, love, love this…”
Phoebe, on Love EDP
I absolutely adore this fragrance. It lingers – rich yet subtle from day to night. It has an enigmatic quality about it. You glow with self-confidence and panache after just one spray.”
Beanie, on Petals, Heliotrope &Ambrette EDP
I’m asked: ‘What perfume are you wearing?’ all the time. Makes me happy with every spray!”
Justine, on Red Apple, White Peony & Cashmere Wood EDP
GET THEM IN TRAVEL SIZES
You can also shop each of these in refillable 15ml handbag sizes. (Yes, each comes with a funnel!)
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At BEAUTY PIE, our mission is to make you feel like a kid in a cosmetics candy store.
To bring you the fairy tale. To deliver the absolute best in beauty nonstop, at prices so amazing, even a splurge is a steal.
Because there should be no guilt in feeling gorgeous.